Friday, August 21, 2020

Blog Archive Friday Factoid More Than Marketing at Kellogg

Blog Archive Friday Factoid More Than Marketing at Kellogg As we all know, Kellogg is just a marketing school, right? Not quite so. A quick glance at the  school’s most recent employment report  (click on the “FUNCTION â€" FULL TIME” tab) reveals that 35% of its Class of 2015 accepted jobs in consulting, and only 20% went into marketing/sales, its second most popular functional area.  McKinsey Company,  Boston Consulting Group, Bain Company, Deloitte, and Accenture were among the school’s hirers in 2015. Kellogg MBAs credit the “Management Lab”â€"wherein first-year students work on a consulting project and are mentored by consultants from leading firms (before their summer internships)â€"with preparing them for success in their internships and full-time positions. Meanwhile, a variety of other hands-on experiences are also available, including the “Global Lab” (students work with an international firm), “Advanced Topics in Marketing” (students analyze a marketing issue and present it to management), and “Leading Mission Driven Enterprises” (students offer management expertise to nonprofits). Not to worry, thoughâ€"if you are interested in marketing, Kellogg still has ample resources for you. For more information on other defining characteristics of the MBA program at Kellogg or one of 15 other top business schools, please check out the  mbaMission Insider’s Guides. Share ThisTweet Friday Factoids Northwestern University (Kellogg) Blog Archive Friday Factoid More Than Marketing at Kellogg As we all know, Kellogg is just a marketing school, right? Not quite so. A quick glance at the  school’s most recent employment report  (click on the “FUNCTION â€" FULL TIME” tab) reveals that 35% of its Class of 2014 accepted jobs in consulting, and only 21% went into marketing, its second most popular functional area.  McKinsey Company,  Boston Consulting Group, Bain Company, Deloitte, and Accenture were among the school’s hirers in 2014.   Kellogg MBAs credit their management labsâ€"wherein first-year students work on a consulting project and are mentored by consultants from leading firms (before their summer internships)â€"with preparing them for success in their internships and full-time positions. Meanwhile, a variety of other hands-on experiences are also available, including the “Global Lab” (students work with an international firm), “Advanced Topics in Marketing” (students analyze a marketing issue and present it to management), and “Leading Mission Driv en Enterprise” (students offer management expertise to nonprofits). Not to worry, thoughâ€"if you are interested in marketing, Kellogg still has ample resources for you. For more information on other defining characteristics of the MBA program at Kellogg or one of 15 other top business schools, please check out the  mbaMission Insider’s Guides. Share ThisTweet Friday Factoids Northwestern University (Kellogg) Blog Archive Friday Factoid More Than Marketing at Kellogg As we all know, Kellogg is just a marketing school, right? Actually, no. A quick glance at the  schools most recent employment report  (click on the function tab) reveals that 38% of its Class of 2013 accepted jobs in consulting, and only 17% went into marketing, its third most popular functional area.  Yes, McKinsey Company,  BCG, Bain Company, Deloitte and Accenture  were the school’s top hirers in 2013.   Kellogg MBAs credit their management labsâ€"wherein first-year students work on a consulting project and are mentored by consultants from leading firms (before their summer internships)â€"with preparing them for success in their internships and full-time positions. Meanwhile, a variety of other hands-on experiences are also available, including the “Global Lab” (students work with an international firm), “Advanced Topics in Marketing” (students analyze a marketing issue and present it to management) and “Leading the Mission Driven Organization” (students offer ma nagement expertise to nonprofits).  Not to worry, thoughâ€"if you are interested in marketing, Kellogg still has ample resources for you. For more information on other defining characteristics of the MBA program at Kellogg or one of 15 other top business schools, please check out the  mbaMission Insider’s Guides. Share ThisTweet Friday Factoids Northwestern University (Kellogg) Blog Archive Friday Factoid More Than Marketing at Kellogg As we all know, Kellogg is just a marketing school, right? Actually, no. A quick glance at the  school’s 2013 employment report  (click on the “function” tab) reveals that 38% of that year’s graduating class accepted jobs in consulting, and only 17% went into marketing, its third most popular functional area after finance. (And this was not a one-time thing; these figures were 40% and 20%, respectively, in 2012, and 40% and 19% in 2011, for example.)  Yes, McKinsey Company,  BCG, Bain Company, Deloitte, and Accenture  were the school’s top hirers in 2013.  Kellogg MBAs credit their management labsâ€"wherein first-year students work on a consulting project and are mentored by consultants from leading firms (before their summer internships)â€"with preparing them for success in their internships and full-time positions. Meanwhile, a variety of other hands-on experiences are also available, including the “Global Lab” (students work with an international firm), “Advance d Topics in Marketing” (students analyze a marketing issue and present it to management), and “Leading the Mission Driven Organization” (students offer management expertise to nonprofits).  Not to worry, thoughâ€"if you are interested in marketing, Kellogg still has ample resources for you. For more information on other defining characteristics of the MBA program at Kellogg or one of 15 other top business schools, please check out the  mbaMission Insider’s Guides. Share ThisTweet Friday Factoids Northwestern University (Kellogg)

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